Adapted from an Article by Mark Lusky Originally Published in The Denver Business Journal As small businesses become more technologically savvy, many think that all manner of money maladies can be resolved by tuning in to the latest social-media trend, search-engine-finding revelation and other high-tech options. By getting more wired in, business owners assert, they can solve […]
Faced with uncertainty in the world-at-large, business prospects yearn even more for that stable, solid “piece of the rock” around which they can anchor their efforts. Be that rock. Take the initiative to show that you “mean business.” Develop business-like agreements and contracts that address both boilerplate issues and policies about ongoing use of work, […]
If marketing often feels like Sisyphus pushing the rock up the hill, only to have it crash down repeatedly upon you, you’re not alone. In fact, big as well as small companies—and everybody in between—are struggling. If you’re feeling like Sisyphus, and are unsure about where to go next marketing-wise, here are a couple of […]
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