Thought leadership is ever-present. Ancient Greek philosopher Aristotle provided enduring thought leadership when he uttered, âModeration in all things.â While upsides to well-conceived thought leadership include brand-building, increased profits and the feeling of satisfaction and empowerment that comes with helping build a better world through âexpert advice,â there can be downsides as well. Itâs kinda […]
A recent New York Times article describes a decided priority shift in the corporation thought leadership arena, proclaiming, âShareholder Value Is No Longer Everything, Top C.E.O.s SayâŚChief executives from the Business Roundtable, including the leaders of Apple and JPMorgan Chase, argued that companies must also invest in employees and deliver value to customers.â This will […]
Two-for-one is typically a great return on investment. Well-written, well-conceived thought leadership contentâarticles, blogposts, whitepapers, ebooks, presentations, videos and the likeâoffers value to customers/clients and readers/viewers/listeners, and can help the thought leader get more business. Hereâs how it can serve dual purposes: Thought leadership, both addressing personal and professional topics, can help establish the author […]
I had a quasi-epiphany about Amazonâs over-promising and over-delivering policy this weekâdue in large part to a challenge I faced. Itâs so simple and so basic. And we need to go back to it in the world of ever-faster everything. You want it fast: pay for the privilege. Not so much that it becomes prohibitive […]
A recent article in the New York Post details the harrowing routine that Amazon warehouse workers maintain. Itâs a case of technology capabilities and monitoring that tracks steps, bathroom breaks, and more. In the end, some workers wear down as a result of all the scrutiny and automated competition. Itâs not just happening at Amazon. […]
Typically, âover-promising and under-deliveringâ and âunder-promising and over-deliveringâ go hand-in-hand. But, âover-promising AND over-deliveringâ are not seen together, until now. By instituting ever-faster delivery, now into same-day or even hours, Amazon has upped its gameâand consequently is putting more pressure on their workforce to deliver. Amazon PRIME members get a delivery guarantee, that when unmet, […]
This is an open letter to @JeffBezos at Amazon. Jeff, I love your customer service. However, ongoing reports about treatment of employees ultimately are damaging my customer experience. Hereâs why: While I still order regularly, my one hesitation is thinking about employees working like dogs to get those products to me as promised. Frankly, Iâd […]
A little extra bit of encouragement or support (or lack thereof) can make all the difference between a positive and negative experienceâand a corresponding thumbs-up or thumbs-down review. When it comes to customer service, those little details can make or break a company. âItâs the little details that are vital. Little things make big things […]
The âbutterfly effectâ holds that a seemingly insignificant, small occurrence like the flapping of a butterflyâs wings can ultimately impact weather halfway around the world. Americanscientist.org states it this way: âThe concept referred to as the butterfly effect has been embraced by popular culture, where the term is often used to emphasize the outsize significance of minute […]
As a major critic of insurance in general, I make special note of industry specialists who do the job rightâespecially when it comes to details. Despite lackluster experiences with most insurance companies themselves, Iâve had great success working with agents who understand my consummate demand for competency, trustworthiness and responsiveness. Dan Mahoney and his company, […]
happycurmudgeon.com 