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Building Bridges Business Development Cultivating Positive Relationships Customer Service

Trust will drive consumer loyalty in 2021

In a world filled with distrust and discord, building and maintaining brand trust will be more important than ever in 2021’s customer service equation. Companies offering and delivering on trust promises will see increased customer loyalty and longevity along with beneficial effects of positive reviews and word-of-mouth. Companies coming up short in the trust arena […]

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37 and Counting Building Bridges Cultivating Positive Relationships Customer Service Empowerment Techniques Opinion

Customer trust drives loyalty, bottom line

Mom and pop customer service traits—most notably doing business with companies you like, respect and trust—are surfacing everywhere as drivers of loyalty and the bottom line. To make it work, companies must invest time, resources and, yes, money.