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General Marketing Opinion

And the beatdown goes on…

Two unrelated social media posts show how deep and wide intrusive, over-communicating customer service platforms can get. One states, “I recently bought Royals tickets for a team outing and I’ve literally had to unsubscribe from 8 different Royals email lists already.” Another points out, “Once you donate…you can expect to be bombarded with robocalling pleas […]

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Business Development Cultivating Positive Relationships Customer Service Opinion

T-Mobile goes overboard in ‘customer service’ communications

One end of the pendulum to the other: From not communicating enough with customers to deluging them with confirmations, reminders, requests, survey questions, and directives via automated platforms and conversations. Clear, consistent communication is one thing. This is getting very noisy and annoying. While most customers can control the level of information provided to some […]

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Cultivating Positive Relationships Customer Service General Marketing Opinion

Bait-and-switch prospecting taints customer service expectations

When a company courting you starts out with a bait-and-switch pitch to get your business, chances are excellent that their customer service leaves much to be desired as well. It’s the epitome of inaccurate and incomplete information. I recently came upon a new and somewhat compelling nutritional program article. Interested, I filled out a profile […]

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Cultivating Positive Relationships Customer Service Opinion

Telling you what you want to hear, not what you need to know

Pandemic-soothing commentary coming from the Trump White House established new, awful standards for telling people what they wanted to hear versus what they needed to know. Factual outcomes dashed hopes, ruined lives, and rendered a horrible disservice to those supposedly being served—the American people. In an effort to mollify customers or move on quickly to […]

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Business Development Cultivating Positive Relationships Empowerment Techniques tips

Sometimes, the decisions about pitching clients are clear-cut

Recent furor about new voting legislation has caused companies and organizations to choose sides on the issue. Major League Baseball moved the All-Star Game from Atlanta to Denver in the wake of Georgia legislation designed to restrict voting options. So, depending on how you feel about the voting rights issue, your prospecting process can have […]

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Business Development Empowerment Techniques tips

When ‘customer service stars’ present mixed reviews

Amazon gets high customer service marks. But, its employee treatment is controversial and, by most accounts, lacking. In contrast, Costco gets consistently high marks across both categories. As employees also are vital “customers,” mixed reviews can present a dilemma when deciding to court customer service stars as prospects. It’s not necessarily an all-or-nothing scenario. It […]

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Business Development Cultivating Positive Relationships Empowerment Techniques tips

Seek clients emulating your personal preferences

In addition to courting customer service stars, client prospects that emulate your personal preferences also can be good way to pursue new opportunities. Companies scoring high on both fronts will be more likely to sync up with you in a business relationship. There are many ways to assess preference and style compatibility. One obvious and […]

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Business Development Cultivating Positive Relationships Customer Service

Business development benefits from courting customer service stars

Looking for new business contracts? Consider courting companies that are customer service stars. If a company scores high on customer service, it follows that they may also be committed to providing a high-quality product or service, and treating all their stakeholders well. Stakeholders include suppliers/vendors, partners, and employees. It improves the odds of working with […]

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Cultivating Positive Relationships Customer Service Empowerment Techniques

Once the force is with you, rinse and repeat

Engaging and exercising your Customer Force of 1 abilities isn’t always a one-time opportunity. Once relationships with key higher-ups are established, there may be reasons to reach out subsequently. My favorite example, of course, is Costco. (Why would you expect anyone else? 😊) Years ago, I had an issue with a third-party company partnered with […]

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Cultivating Positive Relationships Customer Service Empowerment Techniques Social Media

Going viral potential amps up Customer Force of 1 influence

Airlines called on the carpet for perceived passenger mis-treatment. Companies seeing stock plummet after a negative quality report spreads like wildfire. Celebrities dethroned after a slur. It’s all part of our viral world. It can bring down captains of industry and raise up a single individual to immediate fame. The omnipresent potential for going viral […]