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Cultivating Positive Relationships Empowerment Techniques Leverage Opinion

Why play by the rules?

People who try to do the right things are finding themselves penalized time and time again, while lying, deceitful misfits get away with murder—sometimes literally.

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Customer Service Empowerment Techniques Opinion Social Media

Don’t know? Don’t care? Just make up something!

That’s the standard set by Donald Trump, and it’s being emulated in businesses and interpersonal interactions across the land. Of course, this is nothing new. For example, how many times do you ask a question of a retailer and get an accurate, complete response? But, it’s indicative of a deeper malaise—lack of regard for the […]

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General Marketing Opinion

Print Is Dying? Not in Packaging, Labels…or Elsewhere

Once again, it’s time to acknowledge that print is not dead. In fact, in some sectors, it’s growing and thriving. by Mark Lusky Adapted from an article published by PFFC, March 2017 A December 2016 story posted on Thailand’s bangkokpost.com starts out with the ominous headline, “FTI: Print to continue slow death in 2017. But, […]

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Customer Service Empowerment Techniques Leverage

Of Social Insecurity, insolence and resolutions

Tips for using private sector strategies to deal with public sector bureaucracies. Evidently, “do as I say, not as I do” guides much of the Social Security Administration operations. Increasingly, there are reports strongly advising consumers to recheck advice given by Social Security representatives for accuracy and completeness. A forbes.com report dated Feb. 7, 2017 by […]

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Cultivating Positive Relationships Empowerment Techniques Opinion

Perfectly Safe vs. Unnecessarily Unsafe

Quest for the former has led to the latter “We have met the enemy and he is us.” -Pogo comic strip By Mark Lusky “We have met the enemy and he is us.” This iconic quote from the Pogo comic strip applies to today’s state of the union. In the quest to keep everyone safe […]

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Cultivating Positive Relationships Empowerment Techniques

Trump-like narcissism is reflected in mirrors nationwide

A recent Google search of the term “narcissist” brought up 13.1 million results. That’s probably somewhat higher than before Trump took center stage. While Trump personifies narcissism in a variety of ways (some would say he should be depicted as a classic example in the dictionary), he’s far from alone. In fact, the US narcissistic […]

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Cultivating Positive Relationships Empowerment Techniques

Time to quit tearing down one another

Nation’s most important construction project is each other By Mark Lusky How many of you wanted a constructive presidential campaign that talked positively about issues and platforms? We all know what we got—just the opposite. Unfortunately, that’s a natural consequence of a culture that seems to rank ripping people, places and possibilities to shreds over […]

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Business Development Cultivating Positive Relationships Customer Service Empowerment Techniques

Try using low-tech remedies for high-stress times

Adapted from an Article by Mark Lusky Originally Published in The Denver Business Journal As small businesses become more technologically savvy, many think that all manner of money maladies can be resolved by tuning in to the latest social-media trend, search-engine-finding revelation and other high-tech options. By getting more wired in, business owners assert, they can solve […]

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General Marketing Social Media

Cutting through the Clutter

Adapted from an Article by Mark Lusky Originally Published in The Denver Business Journal Small business owners trying to stay current on new trends and tips have quite a challenge. So how do you sift out the helpful, usable information from this vast repository, often referred to as big data? If you’re like many small business owners, […]

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Customer Service Empowerment Techniques

One person or experience can drive long-term loyalty

Adapted from an Article by Mark Lusky Originally Published in L&NW, November 2015 Often lost amid anger at poor customer service is the power of one – one person or experience that can turn a company, product or service into a rock star. I was reminded of this important asset while attempting to deal with, of all things, […]